There are four basic types of products we offer: real site-finished wood, pre-finished wood, engineered wood, and LVP (luxury vinyl plank). Each product has benefits and drawbacks, so we will work with you to determine the best option for your space.

We are partnered with some of the largest distributors of wood products in the Midwest, so there are a plethora of options, all available at the best price possible. Typically, we will meet you at one of these locations so you can see and feel different options until you narrow it down to the perfect one. For clients in the North metro, we do have a showroom that is available by appointment only.

  1. Real Site-Finished Wood

Pros: adds the most value to your home, commonly regarded as the best-looking option, warm and comfortable, 3/4″ thick (provides insulation and a solid feel), literally lasts centuries with proper care and maintenance, available in many species with distinct characteristics, can be re-sanded 4-5 times in its lifetime, can be left natural or stained (stain color can be changed with a re-sand), since it is sanded it will be very flat and smooth, can be repaired and new floors can be laced into existing

Cons: vulnerable to moisture and humidity, not suitable for concrete subfloors, after installed it must be sanded and finished so there is downtime

2. Pre-Finished Wood

Pros: available in many species, finishes, and thicknesses; once installed it is ready for use shortly after; can be finished with products that are even more durable than site-finished options, some options can actually be re-sanded once the factory finish fails

Cons: vulnerable to moisture and humidity, not suitable to concrete subfloors, not sanded so cannot ensure perfect flatness and smoothness, some options cannot be re-sanded at all

3. Engineered Wood

Pros: huge selection of products at many price points/sizes, more stable than real wood so it can be used for nearly any application including concrete subfloors, some finishes can be very durable

Cons: comes in boxes and wrapped in plastic so not very eco-friendly, not natural looking as they are not made of real wood, NOT sandable (many salespeople will tell you they can be sanded once or twice- this is a bold face lie) so cannot ensure perfect flatness and smoothness, once it fails it must be torn out and thrown away (again, not very eco-friendly), products are continually discontinued so cannot be repaired/added to, typically will last 5-10 years

4. LVP

Pros: Very durable, highly stable, perfect for concrete subfloors, suitable for areas prone to moisture, many inexpensive options

Cons: thin and uncomfortable, poor insulation, unnatural look and feel